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Stunning Rhossili Bay named in the world's top ten beaches

Alongside breathtakingly beautiful beaches in the Far East, the USA and the Caribbean, a Swansea beach has been named among the world's top ten.


Suitcase Magazine - an online publication - rates Rhossili Bay in the same illustrious company as beaches including Tikehau Island in French Polynesia, South Miami Beach in Florida and Koh Kradan in Thailand.

Rhossili Bay is the only European beach to make their top ten.

Other beaches in their top ten include Pamalican in the Philippines, Bocas del Toro in Panama, Baia do Sancho in Brazil, Radhanagar Beach in India, Honokalani Beach in Hawaii and Loblolly Beach in the British Virgin Islands.

The Daily Telegraph newspaper has also recently named Rhossili Bay as one of the UK's top five picnic spots.

Cllr Robert Francis-Davies, Swansea Council's Cabinet Member for Culture, Tourism and Major Projects, said: "Recognition of this nature is nothing new for Rhossili Bay, but it reinforces how lucky we are to have such a world class beach on our doorstep here in Swansea.

"It also shows why we include stunning images and footage of Gower's coastline so regularly in our outdoor and online advertising campaigns to encourage as many people as possible to visit Swansea Bay.

"Tourism is already worth more than £400 million a year to Swansea's economy, but recognition of this kind will further raise Swansea Bay's profile right across the world. This will hopefully result in increased awareness, visits, spend and jobs locally.  Swansea is also embarking on a significant regeneration programme and raising our profile is essential in helping to attract investment.

"Swansea's stunning coastal scenery is a key part of our culture that we'll be looking to further celebrate and share if we're successful in our bid to become UK City of Culture 2021."

From piracy and smuggling folklore to ancient caves and King Arthur's historic links with the area, Swansea Bay's legendary heritage, landscape and people have already encouraged many millions of people to consider visiting the destination this year.

Figures show that one of Swansea Council's advertising campaigns in some of the UK's biggest cities from the start of the year up to the end of April reached close to 60 million people.

To tie in with the Visit Wales 'Year of Legends' campaign for 2017, the council is encouraging visitors to enjoy legendary adventures in Swansea Bay this year.

Digital video content and posters have featured in locations including the London Underground, Manchester's Trafford Centre and the Birmingham Bullring.

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