The vision of the people who live and work here is to make Swansea a vibrant, exciting, attractive, sustainable and cultured European Waterfront City - one that will attract businesses and visitors, driving the economy and enhancing the quality of life in Swansea and South West Wales.
The city centre has benefited from substantial new investment, with the Salubrious Place development having created a new 116 bed hotel, multi-screen cinema, casino, five-storey apartment block and a range of cafes, restaurants and bars, to complement Swansea's well established and dynamic leisure quarter in Wind Street. The £30 million re-development of the former David Evans department store provides 70,000 square feet of retail space. The scheme has already attracted two of the high street's biggest names, Zara and Slater. Also a 7 storey (part 8/9 storey) development at Excelsior Princess Way includes a 70 bedroom hotel with cafe/bar and incorporate 68 residential units.
Swansea is now a major attraction for residential development. Land prices for residential developments at SA1 have reached £2.5million per acre, and the first release of luxury apartments and townhouses on the 17-acre Swansea Point development, near the City's marina, were sold within hours.
The new Meridian Quay development in Swansea Marina is a residential and leisure scheme which incorporates a 350ft tall 29-storey tower at its centre and is the tallest residential building in Wales.
At the forefront of Swansea's regeneration is the £200m SA1 Swansea Waterfront scheme, a mixed use business, leisure and residential development on a prime waterfront site, that is and will continue to transform Swansea's East docklands.
Swansea is also home to the £11million Wales National Pool, and the 20,000 seater Liberty Stadium which opened in July 2005. The stadium is home to the Ospreys Rugby and Swansea City Football Club. The National Waterfront Museum which also opened in October 2005 tells the story of Wales' maritime and industrial heritage and is attracting 250,000 visitors per annum. The LC - Swansea's new Leisure Centre which opened in March 2008, includes Europe's first indoor surfing centre, plus the Masterblaster, the world's first uphill water slide.
Beyond the city centre and waterfront, and close to the M4 motorway, lies Swansea Vale, a joint venture between the City and County of Swansea and the Welsh Development Agency. Development of this 470 acre mixed residential and commercial scheme is now well advanced. It features three new residential developments and two business parks located in an attractive environmental setting. More than £25 million has been invested in roads, services and landscaping and the development now boasts an extremely attractive range of fully serviced and prepared sites.
Also situated next to the M4 (off Junction 46) is the Felindre site. Formerly the site of the Felindre tinplate works, this 200-acre site represents one of the largest inward investment opportunities available in the UK. The Welsh Development Agency, in partnership with the City and County of Swansea, has committed substantial investment in the site's reclamation and the provision of infrastructure. The site is available for development.